1、REACHING CHINAS VIDEO CROWD WITH THE POWEROF BILIBILI.The YouTube of CFun facts about Bilibili The GenZ community hub:Bilibili user profiles&demographics0304Promoting your apps or brands on BilibiliAdvertising on Bilibili:step-by-step guide0506Bilibilis benefits in a nutshellHow we can help0708What

2、is Bilibili?Key facts&stats0201What is Bilibili?Bilibili is one of Chinas hottest emerging video platforms.Having almost tripled its audience in the last couple of years,Bilibili is now an entertainment power house that has expanded outside its ACG(anime,comics,games)roots to include support for e-c

3、ommerce,technology,and lifestyle content.Bilibilis focus on user generated content,along with innovative features like bullet comments,make it one of the most used video apps by Chinas youth today.Thanks to its similar users,features,and functionality,some say that Bilibili is the YouTube of China.B

4、ilibili is in a unique position on the Chinese market,as its backed by both Alibaba and Tencent(7.2%and 13.3%of shares,respectively),as well as Japanese giant Sony(4.98%).01WHAT IS BILIBILI?01Total MAUs172.4million(70%year-on-year growth)Mobile MAUs156.4million(77%year-on-year growth)Net Revenue$327

5、million(69%year-on-year growth)DAUs 50.8million(69%year-on-year growth)Monthly Paying Users13.4million(134%year-on-year growth)minutes87average daily time spent on the app02Mobile vs.Desktop user distribution:88%12%Key facts&statsBilibili has shown incredible growth over the past few years.Lets look

6、 at some of their most recent numbers from their Q1 2020 financial results:KEY FACTS&STATS021.USERS HAVE TO COMPLETE A TEST ON BILIBILI BEFORE BECOMING OFFICIAL MEMBERS&POSTING“BULLET COMMENTS”.There are a total of 100 questions to answer on this test and scoring 60 points or above allows users to b