1、1Global Consumer Report:Current and Future Shopping TrendsTable of ContentsIntroduction 3Methodology 3Executive Summary 4Current Trends Shaping the Way Consumers Shop 5When,Where and What are Consumers Buying Online?5What Factors Influence Purchasing Decisions?6How Do Brand Values Impact Trust and L
2、oyalty?12Trends Poised to Transform the Future of Commerce 18Are Consumers Ready to Shop on the Metaverse?18How Familiar are Consumers with NFTs?22Do Consumers Want to Pay with Cryptocurrency?25Conclusion 28References 31IntroductionOver the past few years,ecommerce has experienced massive growth.In
3、fact,eMarketer estimates that worldwide ecommerce sales will exceed$5 trillion for the first time in 2022,accounting for more than one-fifth of overall retail sales.No doubt this rise has been accelerated by a global pandemic that forced consumers to change the way they shop.Long gone are the days w
4、hen shoppers would simply walk into a store,browse the shelves,find a new product and pay for it with cash.Today,the journey is much more complex,involving multiple touchpoints across both digital and physical environments.Its also made even more complicated by technological advances that aim to res
5、hape the way we experience the world around us.As we march into a new era of ecommerce,brands will need to keep pace with the major forces driving consumer behavior and make smarter decisions about how they respond to consumer wants and needs.In this report,BigCommerce aims to provide that guidance
6、by revealing current trends shaping the way consumers buy from brands,as well as emerging trends poised to transform how consumers shop.Lets take a deep dive into what the future of ecommerce holds.MethodologyBigCommerce enlisted Profitwell to conduct a consumer survey in March 2022.There were 4,224