1、trends Hello!2026 is the year the future gets real.Not just in terms of the ever-accelerating technological possibilities,but in the practical,commercial,human reshaping of economies,cultures,consumption,work,and leadership.The turbulence of the past decade pandemic,inflation,supply chain shocks,cli

2、mate chaos,geopolitical fragmentation,demographic disruption,and AIs sudden ignition converges into a moment where every business must rethink what it does,how it creates value,and what it stands for.We are witnessing not merely incremental shifts but the remapping of human priorities,the redesign o

3、f market systems,and the reinvention of business models.Consumers are more intentional,selective,contradictory,and experimental.Technology is more ambient,embedded,personalised and intelligent than ever before.Brands are increasingly porous,community-driven,and culturally entangled.Economies are shi

4、fting north,south,east and west.Work is becoming more fluid.Talent is becoming borderless.And companies are being judged not only on what they make,but on the ecosystems,behaviours,and impact they generate.I spend my working life searching the world for new ideas,opportunities and innovations;workin

5、g with some of the most interesting business leaders from each continent,scanning the latest trends and reports.My projects in 2025 have taken me from banking in Brazil to retail in Mexico,insurance in Japan to fertilizer in Morocco,tech in Germany to food in Saudi Arabia,construction in Egypt and l

6、uxury goods in Switzerland.So here is my curation of the 26 most impactful business trends for 2026 those that will shape markets,define industries,influence customers,and accelerate or threaten growth.They span consumer culture,technology,business models,leadership,economics,marketing and brand beh