行业研究报告大全-PDF版

中国软件网：2018中国CRM趋势洞察报告（62页）.pdf

2014 年开始，六度人和旗下产品 EC 平台获得了快速发展，截止到现在拥有了付费企业客户超过 20 万家，范围广泛涉及金融、教育、培训、服务等各个行业，在EC 平台上，每天产生上亿次的销.

2018-12-01 62页 5星级

中国睡眠研究会&慕思寝具：2018互联网网民睡眠白皮书（48页）.pdf

选床垫最看重 “舒服” ，乳胶床垫线上最热销购买床垫时，人们最关心的三个关键词：舒服、味道、质量。多孔且弹性极好的乳胶床垫，因其能贴合人体曲线、提升睡眠质量而深受人们追捧。2017年线上主要材质类型床.

2018-12-01 48页 5星级

阿里巴巴：2018阿里巴巴知识产权保护年度报告（40页）.pdf

知产服务市场上线，标志着数字经济时代知产保护新模式正式形成随着国内知识产权保护意识的增强，知产服务市场也日益繁荣。在与权利人沟通过程中，阿里巴巴发现权利人缺乏详实数据了解知识产权代理人投诉情况，个别代.

2018-12-01 40页 5星级

北森：2018-2019中国企业敬业度报告(31页).pdf

2018-2019 中国企业校园招聘趋势报告 5 2018-2019 最近两年，中国企业正面临着愈发严峻复杂的内外部环境带来的挑战。一方面，经济形势的深刻变化，让企业开 始告别跃进式发展的时期，其商业.

2018-12-01 31页 5星级

外管局：2018年中国国际收支报告(60页).pdf

1 2018 年中国国际收支报告年中国国际收支报告 国家外汇管理局国际收支分析小组国家外汇管理局国际收支分析小组 2019 年年 3 月月 29 日日 2 内容摘要内容摘要 2018 年，全球经济继续.

2018-12-01 60页 5星级

AMiner：2018超级计算机研究报告(33页).pdf

Supercomputer Research Report AMiner 超级计算机研究报告 概述篇 技术篇 人才篇 市场篇 目录 趋势篇 概述篇 超级计算机相关概念超级计算机发展脉络典型超级计算机简.

2018-12-01 33页 5星级

大学声：倾听大学生——2018 大学生学业发展与校园生活调查报告(49页).pdf

倾听大学生 2018大学生学业发展与校园生活调查报告 GenZ-ers Speak: A Multi-dimentional Survey Report on College Students ? ?.

2018-12-01 49页 5星级

欧特欧咨询：2018年11月全网零售市场发展研究报告（29页）.pdf

点击查看更多欧特欧咨询：2018年11月全网零售市场发展研究报告（29页）.pdf精彩内容。

2018-12-01 29页 5星级

腾讯文旅：2018年旅游行业发展报告(62页).pdf

12019/1/10 20182018年年 旅游行业发展报告旅游行业发展报告 腾讯文旅团队腾讯文旅团队 & TalkingData & TalkingData 联合出品联合出品 20192019年年1.

2018-12-01 62页 5星级

TalkingData：2018年 旅游行业发展报告(67页).pdf

12019/1/10 20182018年年 旅游行业发展报告旅游行业发展报告 腾讯文旅团队腾讯文旅团队 & TalkingData & TalkingData 联合出品联合出品 20192019年年1.

2018-12-01 67页 5星级

即速应用：2018年小程序生态进化报告（55页）.pdf

发展趋势用户行为升级 粘性增强小程序抢占用户休息时间段，小程序用户习惯形成小程序用户活跃时间段主要集中在午间休闲及晚间休闲期间，高峰段集中在12-15点及18点以后;小程序用户使用时间段分布相对密集，.

2018-12-01 55页 5星级

胡润研究院：2018中国企业知识产权竞争力报告(34页).pdf

进 击 的 IP 新 时 代2018中国企业知识产权竞 争 力 报 告IP Competitiveness in China1 就我这些年在中国长期生活所了解，改革开放四十年来，中国在知识产权建设方面.

2018-12-01 34页 5星级

复旦大学数字一带一路研究中心：数字一带一路（2018蓝皮书）(17页).pdf

1 2 目 录 一、 课题研究背景 . 1 二、 中国数字化赋能企业军团异军突起、但国际化潜力尚待挖掘 . 2 三、 中国数字企业能力高度契合“一带一路”新兴市场的需求 . 3 四、 中国数字化企业.

2018-12-01 17页 5星级

微保&腾讯CDC：2018年互联网保险年度报告(62页).pdf

近年来，中国保险行业发展迅速。中国保监会公布数据显示，2017年我国原保险费收入达3.7万亿元，相较于2016年增长18.2%。 与西方发达国家相比，中国目前的保险需求尚未得到有效释放。我国保险市场.

2018-12-01 62页 5星级

水利部：2018年全国海水利用报告（27页）.pdf

国家发展和改革委员会印发关于创新和完善促进绿色发展价格机制的意见，提出未来将完善部分环保行业用电支持政策，到 2025 年底前，对实行两部制电价的海水淡化用电，免收需量(容量)电费。自然资源部和中国工.

2018-12-01 27页 5星级

GlobalWebIndex：2018全球体育运动消费调查报告(英文版)(35页).pdf

INSIGHT REPORT 2018 Examining how digital consumers around the world engage with sports, and the opportunities for sports brands and marketers Sports Around the World ContentsIntroduction Key Insights 03 Engagement with Sports 04 Sports Viewing: TV vs Online 15 The Relationship Between Sports there is only an 8 point difference between third placed basketball and sixth placed motorsports. A love of soccer is a trend that cuts across regions, especially after the World Cup, which has helped elevate soccers profile around the world. Aside from North America, soccer claims the top spot in each of the regions, with 33 out of the 40 markets we survey citing it as their most followed sport. Beyond this, we naturally see some very prominent regional and country-level differences in sports engagement. For example, although only 12% of global digital consumers are regularly watching cricket, this rises to 71% in India. Likewise, the figures for viewership of American football (51%) and baseball (38%) increase considerably when examining the U.S. market. Soccer56% Swimming31% Basketball29% Tennis24% Cycling23% Motor sports21% Badminton19% Athletics18% Boxing18% Gymnastics18% Volleyball17% Martial arts17% Table tennis15% Winter sports (e.g. skiing)13% Cricket12% Baseball11% American football11% Golf10% Long-distance running10% Surfing8% Ice hockey7% Horse-riding/equestrian7% Rugby6% Sailing5% Triathlon5% Rowing5% Field hockey3% Squash3% Top sports globally 07ENGAGEMENT WITH SPORTS Question: Which of the following sports/activities do you play, watch on TV or watch online? Source: GlobalWebIndex Q32018 Base: 113,932 Internet Users aged 16-64 Top Sports Watched It is important to note, however, is that consumers arent necessarily choosing one sport over another. Rather, theyre engaging with a number of different sports with the average internet user watching over 4 of the 30 different sports that GlobalWebIndex tracks on TV. There are regional differences here, too; consumers in Asia Pacific and Latin America both watch an average of nearly fivesports, whereas consumers in the Middle East/Africa watch only two. Average number of sports watched by region Most watched sports by region APAC Soccer Swimming Basketball EUROPE Soccer Tennis Motorsports LAT AM Soccer Volleyball Swimming MEA Soccer Swimming Tennis NORTH AM American Football Baseball Basketball 08ENGAGEMENT WITH SPORTS Question: Which of the following sports/activities do you play, watch on TV or watch online? Source: GlobalWebIndex Q32018 Base: 113,932 Internet Users aged 16-64 Top Sports Watched Sports watched by country Argentina Australia Austria Belgium Brazil Canada China Colombia Denmark Egypt France Germany Hong Kong India Indonesia Ireland Italy Japan Malaysia Mexico Netherlands New Zealand Philippines Poland Portugal Russia Saudi Arabia Singapore South Africa South Korea Spain Sweden Switzerland Taiwan Thailand Turkey UAE UK USA Vietnam Am. football7711211214109551157475363658124514452546610767518 Athletics1612121720111924162122181724152025102522151319312091711351219251912202719221021 Badminton0422243111324329325141559235254323262833220315144232 Baseball553262461632235934428525561733134444423336464386 Basketball2815792921413261814102921291319720349217020201020191315331073624513383523 Boxing2812108231414181216121812252020881641111946208201411181199117312932181520 Cricket0291114311211271271031221112043431121132351522 Cycling12121627191128572619221424323218224262027131921236111421625111520303219181033 Soccer67405252763453754679505854627554623163725127456972506749605965515520727664543179 Golf71254714128764591152069108612104515101717511581499141611 Gymnastics171151029122127812114262017161582331812211213188142310168816181713131814 Ice hockey35124542449341256244156655952634523332334624214 Martial arts181010827131419718101010212713810262411123519111413161689991125272091229 Motor sports2318261426151623201515241729431733931222522251726101619331029152114273026241425 Rugby212336454522243662401068364554623548153634452335 Surfing5934155114211338126632763813382651134356677464 Swimming18231411351642331436201638332921291036321614372118153032321821161423314329171641 Table tennis3443733074946201610448124361485381459463121315104314 Tennis41313027201724311926291721371728291519232221252523112119331338153420293327301625 Volleyball17477487171831167251519422813199545411112138611657135036153828 Winter sports9114412141613913817221295112089161313934825771318924338721713149 09ENGAGEMENT WITH SPORTS Question: Which of the following sports/activities do you play, watch on TV or watch online? Source: GlobalWebIndex Q32018 Base: 113,932 Internet Users aged 16-64 While its expected that American football is most popular in North America, it is the eleventh most played sport in this region at only 8% behind golf (12%), soccer (13%), baseball (11%) and volleyball (11%). Swimming (17%) is the most popular participation sport in the North American region, followed by exercise classes (e.g. yoga, zumba, spin; 18%) and basketball (17%). Participation in Sports Globally, 38% of internet users report that they are interested in playing sport, with figures rising among 16-34 males. Women are quite active through other forms of physical exercise 42% of women exercise at least 2-3 times a week, and a fifth of women work out most days of the week. Regionally, there are differences in sports participation, as well. While Europe, APAC, and MEA are approximately on par with 40% of consumers in these markets playing sport, Latin America overindexes 1 in 2 respondents from Latin America say theyre interested in playing sport. In contrast, this figure drops to below 1 in 3 in North America. However, North America boasts the highest figures for consumers who exercise at least 2-3 times per week (52%) - indicating that physical activity is likely more oriented toward gyms, running, exercise classes, etc. Soccer might be the most popular sport to watch globally, but only a quarter of internet users say they regularly play it. This figure jumps up to approximately 40% in Latin America and Middle East and Africa markets. Soccer places third globally, with swimming and perhaps surprisingly badminton taking the top two spots. Badminton is particularly popular in Asia Pacific, with a striking 44% of the population actively playing it. 1 in 2 respondents from Latin America say theyre interested in playing sport Most played sports by region APAC Badminton44% Swimming39% Cycling33% Soccer27% Table tennis26% EUROPE Swimming26% Soccer21% Cycling14% Exercise classes13% Table tennis12% LAT AM Soccer37% Swimming20% Volleyball19% Exercise classes18% Basketball16% MEA Soccer41% Swimming32% Cycling16% Exercise classes15% Tennis13% NORTH AM Swimming32% Exercise classes18% Basketball17% Cycling14% Soccer13% 10ENGAGEMENT WITH SPORTS Question: Which of these sports/sporting activities do you regularly play or take part in? Source: GlobalWebIndex Q32018 Base: 113,932 Internet Users aged 16-64 The only real challenger to soccer as a top global sport are the Olympic Games, with both the Summer and Winter competitions claiming a spot in the top three most-watched sports. Among the soccer leagues/competitions, the FIFA World Cup has the biggest reach, drawing in over half of internet users around the world. The UEFA Champions League, Premier League and La Liga also all post viewership figures between the 20-30% levels. The NBA also boasts an impressive draw, with approximately 30% of respondents in APAC, Latin America and North America following this league. Basketball is a sport that provides broad appeal across all age ranges in each global region, but is particularly popular among 16-34 year-olds. Although the NBA does well in North America, the sports landscape in this region is slightly at odds with the global picture; the NFL holds a 16 point lead over the NBA. Other home leagues/competitions such as Major League Baseball outscore global sports events such as the FIFA World Cup. There is little to suggest that soccer leagues, which perform so well in the other regions, are growing in popularity in North America. The UEFA Champions League places 18th (9%), Major League Soccer places 21st (8%) and the Premier League places 22nd (8%) in terms of their overall viewership figures. Sporting Leagues and Competitions The growing shadow of a European Super League According to documents released by the popular German news site Der Spiegel, 11 elite European teams (and five additional guest teams) could break off and form their own separate Super League by 2021, independent of UEFA. Participants of the Super League could be granted much more significant financial rewards if they were allowed to play with the most superior clubs in the world on a more regular basis, and the league would be able to compete with the NFL and NBA for unprecedented television rights deals. Despite these advantages for individual teams, there has been considerable opposition to the idea; UEFA President Aleksander Ceferin and chairman of the European Club Association Andrea Agnelli have both claimed recently that a Super League is “out of the question”. The only real challenger to soccer are the Olympic Games 11 TREND IN ACTION ENGAGEMENT WITH SPORTS Sporting Leagues and Competitions Top 10 most watched leagues around the world APAC FIFA World Cup146% Summer Olympics136% Winter Olympics124% NBA20% UEFA Champions14% ICC World Cup213% Tour de France13% Formula 112% Premier League12% Wimbledon12% EUROPE FIFA World Cup153% Summer Olympics144% Winter Olympics139% UEFA Champions29% UEFA Europa21% UEFA Euro Championship 20% Formula 117% Wimbledon16% Tour de France13% Premier League13% LAT AM FIFA World Cup172% Summer Olympics153% Copa Libertadores 37% Winter Olympics130% UEFA Champions28% Campeonato Brasileiro Serie A2 22% Formula 121% UEFA Europa18% Boxing18% UEFA Euro Championship 18% MEA FIFA World Cup166% UEFA Champions33% Summer Olympics131% LaLiga24% Premier League23% UEFA Euro Championship 22% UEFA Europa21% Egyptian Premier League2 19% Winter Olympics118% Wimbledon17% NORTH AM Summer Olympics142% NFL41% Winter Olympics139% MLB30% FIFA World Cup127% NBA25% NHL20% College Football19% College Basketball 14% US Open11% 12ENGAGEMENT WITH SPORTS Question: Which of these sporting events/leagues do you regularly follow or have an interest in? Which of them do you watch regularly on broadcast TV or online? Source: GlobalWebIndex Q32018 Base: 113,932 Internet Users aged 16-64 1 Non-annualized events tend to pull in bigger crowds 2 Figures may be affected by leagues that are restricted to certain markets Examining the different followings of major sports leagues on a global scale reveals interesting differences in their fanbases. In the U.S., these differences are very prominent when comparing the two most popular leagues the NFL and the NBA. The NFL is still followed by more American 16-24 year-olds than the NBA, but the difference is gradually decreasing, with just a four point difference between the two leagues. While NFL revenue in 2017 grew by an estimated $900 million, or roughly 7%, Forbes reports that the most recent NBA season generated $7.4 billion for teams - a staggering 25% growth from the year before. This suggests that the NBA is growing more than three times as fast as the NFL and will close the gap over the next decade. This is especially true when considering the intangibles of the two sports: the NBA has been propelled by a deep bench of charismatic megastars including the Lakers Lebron James, the Rockets James Harden and the Warriors Steph Curry. By contrast, the NFLs biggest names including Tom Brady and J.J Watt arguably tend to be older or lower key. The NBA also accounts for significantly fewer sporting injuries than the NFL, has been more tolerant of its players freedom of speech, and has much stronger ties to popular culture, especially hip-hop. All these factors have combined to create a sport that lends itself to younger demographics, who are looking for sports and sports teams that share their ideals. There are some sports competitions that tend to be popular across the globe, and some which have struggled to make an impact beyond a selected few markets. So, while the Summer and Winter Olympics and soccer competitions are generally universally popular, tournaments such as the National Hockey League (4.4%), 6 Nations (1.4%), and World Rugby Seven Series (3%) have failed to make any serious inroads beyond their “home” markets. Sporting League Trends and Growth La Liga hoping to bring soccer to the US Market research undertaken by the Spanish league suggested that, of the 50 million or so committed soccer fans who regularly watch the sport on TV, around 80% were fans of La Liga, with Americas significant Hispanic population playing a major part of that. La Liga, forced into action by the Premier Leagues growing global dominance, have therefore entered a 15-year joint venture with U.S.- based media group Relevent to develop soccer in the US and bring an official La Liga match to US shores. FIFA has opposed the idea in recent weeks, saying that official league matches must be played within the territory of the respective country, to which LaLiga have threatened legal action if their plan is blocked. 13 TREND IN ACTION ENGAGEMENT WITH SPORTS Womens Sport In terms of investment and coverage, female sports remain well behind male sports, but there are opportunities for smaller and emerging brands to sponsor womens sports and make meaningful connections with consumers. As more viewers are drawn to womens sports, a growing number of sponsors are stepping up. Research from sports marketing agency Two Circles found attendances for womens sports in the UK had grown 38% year-on-year since 2013. This year, for the first time, the number of fans attending elite womens sporting events in the UK was set to hit 682,000, a 49% increase from 2017. Broadcaster Sky reported a peak audience of 1.1 million for the Womens World Cup cricket final more than mens Premier League matches draw on average. Our data suggests there is a market for female sports, particularly among 16-24 year-olds. Respondents in this age bracket are 1.5x more likely to have watched or taken an interest in the ICC Womens World Cup and ICC Womens World Twenty20. The data also indicates that Latin America is ahead of the curve when it comes to watching womens sports; internet users in LatAm are 1.9x more likely to follow the FIFA Womens World Cup, and 1.6x more likely to follow the UEFA Womens Champions League. What is particularly interesting about female sports is how the distribution landscape differs to mens sports; while mens sport is still firmly in broadcast TV, womens sports arent as easily found on broadcast channels. This means that for womens sports, consumers are having to go online and use alternative distribution channels such as social media to find them

2018-12-01 35页 5星级

百合婚礼：2018国人海岛婚礼趋势调研白皮书（21页）.pdf

数据显示，婚礼预算约等于年收入。无论男女，人们对婚礼预算与收入成正相关，收入越高，婚礼预算越多。人们愿意将近乎一年的年收入投入在婚礼当中。在年收入50000元以下的群体中，平均婚礼预算为55074.6.

2018-12-01 21页 5星级

德温特：2018-2019年度全球百强创新机构(48页).pdf

科睿唯安 德 温 特 2018-2019 年度 全球百强创新机构 前言 03 如何成为成功的创新者? 04 评选方法 10 重要发现 12 德温特 2018-2019 年度 22 全球百强创新机构 风.

2018-12-01 48页 5星级

IT桔子：2018中国内容创业发展分析报告(35页).pdf

点击查看更多IT桔子：2018中国内容创业发展分析报告(35页).pdf精彩内容。

2018-12-01 35页 5星级

中国通信标准化协会：云化虚拟现实总体技术研究白皮书（2018）（76页）.pdf

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2018-12-01 76页 5星级