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1、From Startups to UnicornsUnlocking Growth Through EcosystemsA Cheung Kong Graduate School of Business White PaperFrom Startups to Unicorns:Unlocking Growth Through Ecosystems2Cheung Kong Graduate School of BusinessTable of Contents3 57121314161922272931Executive Summary IntroductionForewordInside th

2、e Ecosystem:Stakeholders,Strategies,and ForcesBalancing Global Integration and Local Adaptation in EcosystemsBuilding Customer-Centric Ecosystems for GrowthEcosystems as Collaborative,Loosely Coupled NetworksStrategic Choices in Supply Chain EcosystemsHarnessing AI and Digitalization to Transform Ec

3、osystemsNavigating Ecosystems Amid Geopolitical ShiftsSummaryAbout CKGSBFrom Startups to Unicorns:Unlocking Growth Through Ecosystems3Cheung Kong Graduate School of BusinessExecutive SummaryShifting from Firm-Level to Ecosystem-Level CompetitionEcosystem thinking enables businesses to integrate reso

4、urces,foster collaboration,and co-create value.Models like JD.coms vertically integrated ecosystem and ARMs loosely-connected networks demonstrate diverse pathways to achieving scalability and operational efficiency.Customer-Centric EcosystemsCompanies like Hao Wang Shui(beverage)highlight the impor

5、tance of placing customers at the center,leveraging emotional connections,community-building,and targeted solutions to drive loyalty and long-term growth.Ecosystems as the Future of BusinessCompanies no longer compete as isolated entities,but as part of interconnected ecosystems of partners,supplier

6、s,customers,and stakeholders that drive innovation,scale and resilience.From Startups to Unicorns:Unlocking Growth Through Ecosystems4Cheung Kong Graduate School of BusinessBridging Internal and External StrengthsSuccess in todays interconnected economy requires mastering the balance between interna